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3 Offline Marketing Strategies That Will Drive Customers Right to Your Front Door

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3 Offline Marketing Strategies That Will Drive Customers Right to Your Front Door | https: musselwhitemarketing.com

3 Offline Marketing Strategies That Will Drive Customers Right to Your Front Door

Sometimes, local businesses need to think out of the proverbial box when it comes to marketing strategies to drive sales and increase brand awareness. And while widely useful, online marketing isn’t always the answer to creating the connections that local businesses need in order to leverage sales and develop that all-important brand awareness in local …

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What is a Lead Generation Funnel and Why Your Business Needs One | Musselwhite Marketing

What is a Lead Generation Funnel and Why Your Business Needs One

Word of mouth, networking, and similar marketing efforts can bring in a lot of revenue. But they are also unreliable and unpredictable. To establish and maintain a successful business, you must be consistently finding and nurturing new leads.  This may sound overwhelming. As a business without a massive marketing department, you don’t have the time …

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Choosing an Effective Marketing Budget | Musselwhite Marketing

Choosing an Effective Marketing Budget

In order for your business to thrive, you needs customers. But customers don’t magically flock to your business just because your open sign is lit up. You need to reach the people that are interested in what you offer… And marketing is how you accomplish that.  During our “Findings and Suggestions” prospect meetings, we always …

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6 Ways Small Businesses Are Leveraging AI | Musselwhite Marketing

6 Ways Small Businesses Are Leveraging AI

Every day, artificial intelligence gets smarter and easier to work with. And it’s no longer just for the large businesses and corporations. AI is accessible to small businesses today more than ever before. The power of AI lies within its ability to gather and interpret large amounts of data very quickly. Using AI, you can …

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Sales Slump - Musselwhite Marketing

How to Bounce Back from a Sales Slump

Bad news… There really is no way to avoid a future sales slump. Whether you run a seasonal lobster shack off the coast of Maine or a year-round surf & turf restaurant in Hawaii, you are bound to experience a short period when your bottom line fluctuates.   Sales slumps can happen because of new competition, …

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7 Underrated Social Media Strategies - Musselwhite Marketing

7 Underrated Social Media Strategies You Should Be Using Now!

Growing your small business’ social media presence is crucial to your success, especially in today’s digital age. While you may think otherwise, lacking a social media presence in today’s online ecosystem is the downfall of most modern businesses, ultimately categorizing your business as irrelevant and non-existent in the eyes of consumers.  Having an active social …

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Facebook Ad Ideas - Musselwhite Marketing

10 Facebook Ad Tips to Boost Your Results

You know that your business has so much to offer. Your products & services are top tier. Your customers love your business.  Still, there you are clicking on every search result, hoping to find that holy grail strategy when it comes creating a successful FB ad strategy. You’re trying to promote your business using Facebook …

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Mobile Home Painting Contractor Case Study

For close to 19 years, James Beran had been faithfully serving the needs of San Diego and the surrounding communities via his painting business.   In love with his craft, passion drove him to give his all every day.  Clients were happy and his level of skill was incrementally growing with each completed job. But over …

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ioS Update - Musselwhite Marketing

How the latest ioS 14.5 update affects your Facebook Ad Campaign

Surveys show that 83% of people have concerns about how businesses monitor and collect data from mobile devices. People value their privacy and believe in their right to control how companies use personal data.  The Apple iOS 14.5 update introduces Apples new controls on the ways that apps can track people. App users now have …

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