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7 Ways to Expand Your Business with Content Marketing | Musselwhite Marketing

7 Ways to Expand Your Business with Content Marketing

In 2022, content will continue being king. But what does this mean for your small business? It means if you haven’t added content marketing to your marketing mix yet, you need to start implementing smart content marketing strategies ASAP to stay competitive.  Content marketing is one of the most effective ways to reach new customers …

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Local SEO: How to Get Started

Does your business really need local SEO? Discover who benefits from local search and why it’s essential to your marketing strategy. A lot of businesses have asked us about local SEO and if they really need it. After optimizing and managing several local SEO campaigns, we can say with full confidence that if you’re a …

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Digital Marketing for Home Service Contractors

If you’re a home service contractor (painters, electricians, plumbers, roofing, HVAC, etc…), you’ve probably heard of digital marketing. Digital marketing is a broad term however used to describe the use of the Internet to promote products and services leveraging search engines, social media, email and more to connect with prospects and customers. It goes beyond …

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Market Your Business On A Shoestring Budget | MusselwhiteMarketing.com

Market Your Business On A Shoestring Budget

Behind every successful business is a good marketing strategy. But sometimes your budget is tight and you can’t afford to spend the big bucks on advertising. When this happens, it’s easy to cease all marketing efforts (DON’T DO THIS). But a small budget isn’t a good reason to neglect your marketing. There are many ways …

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Creative Contractor Marketing Tips

Being a contractor is a lucrative career choice. Someone somewhere is going to want something built. However, despite the skill of many contractors, there are times where they struggle to find clients. Expecting clients to come flocking to you on skill alone is certainly ambitious, but your skill won’t be known without putting in the …

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Why Google My Business is So Important for Business Marketing

As a business owner, you are probably always seeking out ways to reach more customers and improve the image of your company. This is understandable, but many business owners simply don’t know how to do so. Fortunately, by utilizing a free and readily available platform called Google My Business, you can market your business to …

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Mobile Home Painting Contractor Case Study

For close to 19 years, James Beran had been faithfully serving the needs of San Diego and the surrounding communities via his painting business.   In love with his craft, passion drove him to give his all every day.  Clients were happy and his level of skill was incrementally growing with each completed job. But over …

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