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Help your business survive the recession with these 5 expert strategies!

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Help your business survive the recession with these 5 expert strategies! | https: musselwhitemarketing.com

Help your business survive the recession with these 5 expert strategies!

If you’ve watched any tv news broadcast lately, it’s no secret that the economic future is clouded by uncertainties (isn’t it always?), with the COVID-19 epidemic still persisting, the ongoing crisis in Ukraine putting additional pressure on soaring interest rates, and Chinese lockdowns potentially affecting supply lines, Monkeypox, etc…. Economists predict that the United States …

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Why Is Video Marketing So Important For Small Business In The 2020s_ _ https_ musselwhitemarketing.com (951) 291-1774

Why Is Video Marketing So Important For Small Business In The 2020s?

Today, operating a small business means competing against other businesses potentially with more resources. To get ahead of the competition, you need to be intelligent with how you market your business. What are the best ways to market your business? Among the most effective tools you could utilize today includes video marketing. In terms of …

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Why Your Business Needs a Content Calendar| https://musselwhitemarketing.com

Why Your Business Needs a Content Calendar

Social media can sometimes feel like a shot in the dark for local business owners – believe us, we know. Although content marketing sometimes feels overwhelming, it is one of the most accessible tools for local businesses to promote products and services to an online audience.   Nowadays, people are more likely than ever before to …

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How Covid Changed Social Media– 3 Trends That Are Here For Good Musselwhite Marketing

How Covid Changed Social Media– 3 Trends That Are Here For Good

Before the Covid-19 Pandemic, the tale of social media had been one of decline. We were spending less time on platforms, being more conscious of social media practices, and disclosing less personal information. A Google search for “is social media dead” returns 7.8 million results! The answer is social media is not dying. But how …

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Digital Marketing for Home Service Contractors

If you’re a home service contractor (painters, electricians, plumbers, roofing, HVAC, etc…), you’ve probably heard of digital marketing. Digital marketing is a broad term however used to describe the use of the Internet to promote products and services leveraging search engines, social media, email and more to connect with prospects and customers. It goes beyond …

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Market Your Business On A Shoestring Budget | MusselwhiteMarketing.com

Market Your Business On A Shoestring Budget

Behind every successful business is a good marketing strategy. But sometimes your budget is tight and you can’t afford to spend the big bucks on advertising. When this happens, it’s easy to cease all marketing efforts (DON’T DO THIS). But a small budget isn’t a good reason to neglect your marketing. There are many ways …

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Insurance Marketing Trends to Watch for in 2022

Over the past few years, the marketing industry has been heavily influenced by the advancement of technology brought forth by the pandemic. As technology becomes more ingrained in our hyperfast marketing environment, it’ll be increasingly important to remain on top of new trends to remain competitive in whatever industry you serve. As a small business …

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Creative Contractor Marketing Tips

Being a contractor is a lucrative career choice. Someone somewhere is going to want something built. However, despite the skill of many contractors, there are times where they struggle to find clients. Expecting clients to come flocking to you on skill alone is certainly ambitious, but your skill won’t be known without putting in the …

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