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10 Most Common Mistakes Small Businesses Make on Social Media

Linda Musselwhite

Posts published to this category are authored by Linda Musselwhite.

10 Most Common Mistakes Small Businesses Make on Social Media | Musselwhite Marketing (951) 291-1774

10 Most Common Mistakes Small Businesses Make on Social Media

As a small business, social media is your secret weapon for marketing. It’s essential to use social media to reach new customers and connect with existing ones. Whether you’re just getting started or already running a highly successful campaign, there’s always room for improvement. In this article, I’ll explore the top social media mistakes small …

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3 Offline Marketing Strategies That Will Drive Customers Right to Your Front Door | https: musselwhitemarketing.com

3 Offline Marketing Strategies That Will Drive Customers Right to Your Front Door

Sometimes, local businesses need to think out of the proverbial box when it comes to marketing strategies to drive sales and increase brand awareness. And while widely useful, online marketing isn’t always the answer to creating the connections that local businesses need in order to leverage sales and develop that all-important brand awareness in local …

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Finding the Right Local Influencer for Your Business | Musselwhite Marketing

Finding the Right Local Influencer for Your Business!

Influencer marketing is a 6.5 billion dollar industry and the best marketing tool for businesses today. As this online marketing strategy evolves, businesses are foregoing celebrity endorsements in favor of collaborating with local influencers in their community. Here’s why.  Increases brand awareness First and foremost, local influencers bring the names of businesses to the attention …

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10 Post Ideas Guaranteed to Boost Engagement on Facebook And Instagram | Musselwhite Marketing

10 Post Ideas Guaranteed to Boost Engagement on Facebook And Instagram

As a small business owner, you tend to wear a lot of hats throughout the day, but one of the most neglected hats tends to be the Social Media Manager hat. But that’s no surprise. Running a business takes time, energy, and a lot of brain power.  Coming up with engaging ideas to post on social …

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10 Awesome Instagram Reel Ideas for Your Local Business | Musselwhite Marketing

10 Awesome Instagram Reel Ideas for Your Local Business

If you’re like most small businesses, you’re always looking for new ways to reach your target audience and promote your products or services. And with over one billion active users, Instagram is a great place to start. By taking advantage of the various features that Instagram offers for businesses, local businesses can level the playing …

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5 Tips to Boost Website Conversions Using Images #1 - musselwhitemarketing.com

5 Tips to Boost Website Conversions Using Images

Visuals play a significant role in communication and persuasion. They are essential for grabbing attention and can be used to trigger emotions that ultimately lead to conversions. Studies also show humans process images 60,000 times faster than text, which is why conversion rates tend to be higher when you use images. Especially when designing websites, …

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Using QR Codes to Grow Your Business | musselwhitemarketing.com

Using QR Codes to Grow Your Business

There’s a quiet and overlooked little square out there in the world, waiting for businesses to take advantage of it. You may have seen it during the Super Bowl, gliding gracefully across a black sea, changing colors as it bounced off the sides of your TV screen. It’s the simple, unimposing QR code. Ready to …

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How Covid Changed Social Media– 3 Trends That Are Here For Good Musselwhite Marketing

How Covid Changed Social Media– 3 Trends That Are Here For Good

Before the Covid-19 Pandemic, the tale of social media had been one of decline. We were spending less time on platforms, being more conscious of social media practices, and disclosing less personal information. A Google search for “is social media dead” returns 7.8 million results! The answer is social media is not dying. But how …

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ASNOA selects MusselwhiteMarketing.com

Musselwhite Marketing Announces Partnership Selection by ASNOA

Dallas,TX, United States, February 20, 2022 by Musselwhite Marketing Musselwhite Marketing, a full service digital marketing agency, is proud to announce partnership selection by The Agent Support Network of America (ASNOA), a fully integrated service and support provider that helps independent insurance agents grow their business with accounting, licensing, systems onboarding, marketing, skills training, and …

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Market Your Business On A Shoestring Budget | MusselwhiteMarketing.com

Market Your Business On A Shoestring Budget

Behind every successful business is a good marketing strategy. But sometimes your budget is tight and you can’t afford to spend the big bucks on advertising. When this happens, it’s easy to cease all marketing efforts (DON’T DO THIS). But a small budget isn’t a good reason to neglect your marketing. There are many ways …

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