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Musselwhite Marketing is a full-service digital marketing agency serving the insurance/business industry since 2009.

How to Bounce Back from a Sales Slump

Social Media

Sales Slump - Musselwhite Marketing

How to Bounce Back from a Sales Slump

Bad news… There really is no way to avoid a future sales slump. Whether you run a seasonal lobster shack off the coast of Maine or a year-round surf & turf restaurant in Hawaii, you are bound to experience a short period when your bottom line fluctuates.   Sales slumps can happen because of new competition, …

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7 Underrated Social Media Strategies - Musselwhite Marketing

7 Underrated Social Media Strategies You Should Be Using Now!

Growing your small business’ social media presence is crucial to your success, especially in today’s digital age. While you may think otherwise, lacking a social media presence in today’s online ecosystem is the downfall of most modern businesses, ultimately categorizing your business as irrelevant and non-existent in the eyes of consumers.  Having an active social …

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Social Media Trends - Musselwhite Marketing

Social Media Marketing Trends Not To Ignore

The “new normal” brought about by the Covid-19 pandemic requires every company to put extreme importance on everything digital marketing. Although search optimization and e-mail are still critical components of the marketing strategy, social media is what people like to do online and a place where businesses can connect with their audiences.  However, social media …

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Facebook Ad Ideas - Musselwhite Marketing

10 Facebook Ad Tips to Boost Your Results

You know that your business has so much to offer. Your products & services are top tier. Your customers love your business.  Still, there you are clicking on every search result, hoping to find that holy grail strategy when it comes creating a successful FB ad strategy. You’re trying to promote your business using Facebook …

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Mobile Home Painting Contractor Case Study

For close to 19 years, James Beran had been faithfully serving the needs of San Diego and the surrounding communities via his painting business.   In love with his craft, passion drove him to give his all every day.  Clients were happy and his level of skill was incrementally growing with each completed job. But over …

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Things to STOP Doing on Instagram - Musselwhite Marketing

7 Things Local Businesses Should STOP Doing on Instagram

Instagram is a popular platform for all kinds of businesses, and you’ve probably come across dozens of articles about how to create an effective Instagram strategy.  The problem? Those articles rarely tell you what not to do. That’s where we come in. Keep reading for a list of seven mistakes you should avoid as you …

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How to Use YouTube to Market Your Small Business | Musselwhite Marketing

How to Use YouTube to Market Your Small Business

Have you been sleeping on YouTube marketing? If the answer is yes, you’re not alone. It’s easy to dismiss YouTube as the place where teenagers and young adults make silly content, whether they’re sampling weird fast food mashups or doing stunts.  The truth is that YouTube is the world’s second-largest search engine. Only Google sees …

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