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Musselwhite Marketing is a full-service digital marketing agency serving the insurance/business industry since 2009.
Are you looking for a different way to repurpose your online marketing strategy? Do you want to ensure that your brand is using marketing methods that convert? If so, then you have to learn all about the customer value journey, and the role it plays in your online marketing foundation. Doing so will help you …
8 Elements of a Foolproof Online Marketing Strategy Read More
No matter what type of business you have, it’s no secret that you should want to get the best ROI on your marketing efforts. And right now, there is no better place to get a return on your investment than social media. But which platform will give you the most bang for your buck? It’s …
The Odds of Success: Which Social Media Platform Has the Best ROI? Read More
We all know that small business owners face immense challenges every single day. While many are solved with relative ease, solving the issue of generating traffic – both online and in person is unfortunately looked over time and time again. Optimizing your website for local SEO is the first step towards achieving the traffic that …
For close to 19 years, James Beran had been faithfully serving the needs of San Diego and the surrounding communities via his painting business. In love with his craft, passion drove him to give his all every day. Clients were happy and his level of skill was incrementally growing with each completed job. But over …
Customer testimonials, reviews, and recommendations can all have an impact on your business, either positively or negatively. When brands and companies provide an exceptional experience, reviews, testimonials, and recommendations act as an undeniable mechanism for growth and customer engagement. Amazon does a brilliant job of rolling all three into its e-commerce platform, and reviews and …
Testimonials, Reviews & Recommendations – What’s the difference? Read More
Small businesses don’t rely on word-of-mouth anymore. Not like they used to – in the traditional sense anyway. Whether you are running a hair salon or own a local restaurant in the community, you need a top 3 position on Google or people just won’t find your business nowadays. So, if you’re struggling with getting …
Let’s Talk About Citations and why They are so Important Read More
When was the last time you left your house without a phone? I’m willing to bet it’s been a while. Most of us keep our mobile devices within reach at all times, even when we’re sleeping. From a marketing standpoint, that’s good news – or it would be if you were making the most of …
What Mobile Marketing Can Do for Your Small Business in 2021 Read More
Whether you’re a Star Wars fan or not, you’ve probably heard the term Jedi Mind Trick. Maybe you’ve wished it were a real thing that you could harness – for good, of course – and use in your marketing. I’ve got great news for you. While the Jedi aren’t real, it is possible to use …
How to Use Psychology Hacks and Jedi Mind Tricks to Grow Your Audience Read More
We’ve all had the experience of looking for something and not being able to find it. It’s frustrating and time consuming and can feel like a pointless exercise if we’re forced to keep at it for long. For a business owner, there’s nothing more frustrating than knowing there’s an audience for your product or service …
Where Are YOUR Customers : How to Identify Your Audience and Find Them Online Read More
Wouldn’t it be great if nobody ever unsubscribed from your list? It’s easy to fantasize about a world where every subscriber is a paying customer, and everybody loves you and your company forever. That is a fantasy. Unsubscribes are a part of life in the world of email marketing. Sometimes people unsubscribe because they’re not …
