Musselwhite Marketing serving Insurance Agencies, Contractors, & Realtors since 2009
For decades, email has been the preferred method for sending and receiving mass messages and reaching audiences. Text (or SMS) marketing, on the other hand, is a quick, cost-effective way to share promotions and updates with customers. So, which reigns supreme? SMS or email marketing? In order to figure out which strategy is right for your …
Email Marketing Vs Sms Marketing – What’s Best For Your Business? Read More
Thomas Friedman said “The world is flat” and no he wasn’t talking about the “flat earth” conspiracy. In his book, he discusses how the world has changed and become more interconnected in the 21st century than ever before. Since the creation of computers, email, the internet, and cell phones, we have closed the gap in …
Why Email Marketing For Contractors Is Important In 2022 Read More
Social media can sometimes feel like a shot in the dark for local business owners – believe us, we know. Although content marketing sometimes feels overwhelming, it is one of the most accessible tools for local businesses to promote products and services to an online audience. Nowadays, people are more likely than ever before to …
As a business owner, you want to do everything in your power to increase your conversion rates. After all, more conversions mean more money in your pocket. Not only that, but they also lead to more customers and an increase in brand awareness. This article will discuss 14 ways to boost your conversion rates to …
14 Ways You Can Boost Your Conversion Rates Right Now Read More
Word of mouth, networking, and similar marketing efforts can bring in a lot of revenue. But they are also unreliable and unpredictable. To establish and maintain a successful business, you must be consistently finding and nurturing new leads. This may sound overwhelming. As a business without a massive marketing department, you don’t have the time …
What is a Lead Generation Funnel and Why Your Business Needs One Read More
If you’re a home service contractor (painters, electricians, plumbers, roofing, HVAC, etc…), you’ve probably heard of digital marketing. Digital marketing is a broad term however used to describe the use of the Internet to promote products and services leveraging search engines, social media, email and more to connect with prospects and customers. It goes beyond …
Every day, artificial intelligence gets smarter and easier to work with. And it’s no longer just for the large businesses and corporations. AI is accessible to small businesses today more than ever before. The power of AI lies within its ability to gather and interpret large amounts of data very quickly. Using AI, you can …
Believe it or not, 2022 is here. Are you ready for the changes ahead? Digital marketing continues to grow in leaps and bounds. Having a plan is essential for every business today. But the digital world changes so quickly. How can your business keep up? That’s why we’re covering the top 6 must-have tactics for …
6 Must-Have Tactics for Your 2022 Marketing Strategy Read More
November through to January is one of the most exciting times for digital marketers. It’s the time where budgets are drawn up and the new marketing strategy is solidified. As a small business owner, you may not have a team of marketers like the team at Musselwhite Marketing working on your behalf to formulate a …
Being a contractor is a lucrative career choice. Someone somewhere is going to want something built. However, despite the skill of many contractors, there are times where they struggle to find clients. Expecting clients to come flocking to you on skill alone is certainly ambitious, but your skill won’t be known without putting in the …
