Digital Marketing Services for Gyms
Marketing Strategies for Fitness & Gyms
Digital marketing for gyms is essential not only for driving new leads, but also to help you keep your current customers engaged and interested in your business. Musselwhite Marketing specializes in marketing strategies for fitness and gyms. Consider us your partner in growing your fitness business—we craft a customized marketing strategy for you so you can focus on what you do best.
Gym owners choose to partner with Musselwhite Marketing thanks to our proven track record of success. We grow your digital footprint so you can meet your goals and even expand your business in ways you never thought possible.
Our digital marketing services for fitness and gyms include:
Gym & Fitness Professionals Consider:
- You’re likely too busy to handle marketing yourself, leading to inconsistency
- Inconsistent marketing leads to inconsistent results and frustration
- Constant change makes it difficult to keep up with current best practices
- Effective marketing requires full-time personnel
- Average salary (nationally) for a Marketing Coordinator is $56,298
- Average salary (nationally) for a Marketing Manager is $105,977
- Average salary (nationally) for a Marketing Director is $145,562
- Even at $15/hr you’ll pay someone $31,200 +
- Add 10% of annual salary for Workers Comp
- Insurance will run from $233 - $407/month
- Factor in vacations and sick days
We’ve been running our own marketing agency for over a decade, so we can relate to the challenges you face as a small business owner.

7-Pillars of Digital Marketing for Fitness and Gyms
We have years of experience developing successful fitness marketing strategies. During this time, we’ve found that marketing gyms and other fitness-related businesses is straightforward, but extremely time-consuming. Our formula for success is a customized plan built around our 7 Pillars of Digital Marketing:
- Video
- Social Media
- Reviews & Testimonials
- BONUS - Digital Marketing Training
Ready to find out more?
Schedule a complimentary discovery session to discuss your marketing projects and goals!
Our team is your team!
If you’re like most fitness professionals and gym owners, you don’t have the time to handle all of the pillars listed above, nor do you have the budget to hire full-time staff to do the work either. Musselwhite Marketing is your virtual marketing department. Every dollar you spend on our services is dedicated to scaling your business.
Our specialists each have their own unique skill set, covering every essential area of marketing.

Benefits of Partnering with Musselwhite Marketing:
- Fees that fit almost any budget
- Build up momentum for your business
- Years of experience in marketing strategies that work in the digital space
- Unbiased outside perspective for a fresh look at your marketing approach
- A team of highly qualified marketing experts working to grow your business
Books We’ve Written

To see what we can do for your business, read our book, Marketing Online Strategies, which covers email marketing, online advertising, audience targeting, SEO, social media management, and much more.
Small business owners are bombarded by emails, comments, and direct messages from so-called “marketing gurus.” We don’t have to promote our services in this way because our work stands for itself—and we’re so confident that you’ll find value in the work we do that we share our marketing strategies for gyms in this book. Whether you hire our team to do the marketing work for you or attempt to get it done on your own, the strategies, tips, and how-tos are available for your reference.
Having a strong digital presence is critical for gym owners and fitness professionals! And with the seemingly endless number of marketing companies espousing their strategies, and tactics where do you start?
The 7 Pillars of Digital Marketing for Fitness and Gyms will increase and improve your online visibility.
BONUSES: Every chapter closes with free resources to download and use that will support you in your online marketing efforts.
Ready to find out more?
Schedule a complimentary discovery session to discuss your marketing projects and goals!
Marketing in the Fitness Industry
The gym and fitness industry is highly competitive, which means it’s critical that you leverage the latest trends and strategies in marketing. That’s where Musselwhite Marketing comes in—we work alongside you to maximize your ROI for marketing and help your business reach the top of Google search results.
As a small business ourselves, we know what works. We use the same powerful tools that work for marketing our own business to market yours. We’ll help you win the marketplace through email, video, ads, and your website, with the ultimate goal of translating your digital presence into a 24/7 “sales representative” for your business.
When gym owners and fitness professionals attempt their own marketing, they run into a number of problems, including:
- Which of my advertising campaigns are working and which aren’t?
- Where is my web traffic coming from?
- What keywords will help me rank on search engine results pages?
- Where do I stack up against my competitors?
Below, you’ll see testimonials from our fitness and gym clients. Where they are today looks very different from where they started because of the success we’ve helped generate for them, but it wasn’t long ago that they were in your shoes, struggling with the questions above.
Testimonials
Digital Marketer Certifications
Musselwhite Marketing conscientiously partnered Ryan Deiss and his team at Digital Marketer in their mission to DOUBLE the size of 10,000 businesses!
DigitalMarketer is the premier online community for digital marketing professionals. It’s where we go to learn the latest and best marketing strategies, connect with industry experts, and get the strategies and tools needed to grow and scale Contractor companies like yours. With tens of thousands of customers in 68 countries around the globe, DigitalMarketer has become one of the world’s most trusted voices sharing the best of what works in digital marketing.

We preach and promote Digital Marketing education and have successfully completed the 11 core disciplines EVERY marketing team must have if they are going to win in today’s competitive market.
Do you want to transform your team from ordinary into a well-oiled sales getting machine?
Get Started With Musselwhite Marketing
If you’d like to learn how we can help grow your business, contact us today. We’re ready to get started when you are!