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The Best Way to Get Your Customers to Drive More Customers

Month: July 2020

Musselwhite Marketing - The Best Way to Get Your Customers to Drive More Customers

The Best Way to Get Your Customers to Drive More Customers

You want to grow your business. That’s a given. New customer acquisition is expensive. Another given. What a business owner to do? If you have an unlimited marketing budget, you can simply put it into attracting and nurturing new customers. But I don’t know many small business owners who have that luxury. Fortunately, there are …

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Musselwhite Marketing - Marketing on a Budget and Staying Afloat During the Pandemic

Marketing on a Budget and Staying Afloat During the Pandemic

What do you do when business is slow, and profits are down?  If you think that the answer is “stop marketing,” then it’s time to think again. While it’s true that marketing might seem to be less essential than other areas of business, the truth is that a solid marketing plan could spell the difference …

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Musselwhite Marketing - How to Offer More Value to Your Customers During a Pandemic

How to Offer More Value to Your Customers During a Pandemic

The COVID-19 pandemic has affected the entire world. Business owners have had to scramble to find ways to stay afloat even as they’ve had to work from home and halt in-person sales and services. It’s a lot for anybody to deal with at a time that’s already stressful. The solution for most business owners is …

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Musselwhite Marketing - How Chatbot Marketing Works 101

How Chatbot Marketing Works 101

It wasn’t that long ago that the idea of a chatbot would have seemed like the stuff of science fiction, right up there with Daleks or droids.  Not anymore. In fact, chatbots are everywhere these days. They’re readily available, highly effective and – believe it or not – not that expensive to create. That said, …

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